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Ok, so… we didn’t exactly plan to have the ad published THIS DAY (March 13th 2008) BUT nevertheless some very proactive people at the company managed to get the ad (FULL PAGE, FULL COLOR) in the Guatemala’s leading newspaper!. […]
Popularity: 19%
Tags: Marketing · Business Stuff · About Anything...
The refreshing idea that “Ideas are today’s real capital and wealth” got substantiated and proved in this entertaining audio-book. Inspiring and enlightening, Seth Godin talks about a special breed of ideas that, when created and released upon our minds, become so contagious and so spreadable that they mimic the pandemonium created by viruses. These ideas […]
Popularity: 22%
Tags: Audible Books · Marketing · Books
It’s not really about lies, It’s all about THE STORIES PEOPLE WANT TO BELIEVE. In this book Seth puts forth the idea that people are always predisposed to believe something about anything. Be it a product, a service, a brand, a person. How marketers take advantage of this to “tip” the consumers mind in their […]
Popularity: 12%
As part of my ever increasing zeal for doing business with robots and as part of the products being developed at my still nascent company “Inventos Publicitarios” (Advertising Inventions) I present to you “The attack of advertising robots”. We took our little prototype to a local mall to watch people’s reactions and to test our […]
Popularity: 12%
Tags: Idea Log · Marketing · Robotics · Business Stuff
MARKETING.It is a word we often use in business. It is a word we hear often. A concept that we THINK we understand. A subject in countless schools and seminars. But what, in the world, is there in the world, ONE simple answer?
-NO!-
The answer varies depending on who you ask. From definitions that […]
Popularity: 4%
Tags: Marketing